Growth Marketer

Adeolu Oyinlola

Helping B2B startups grow with growth marketing that converts.

I help B2B startups build and execute growth marketing systems that generate pipeline, reduce churn, and drive predictable revenue. Not just traffic and impressions.

6 Growth disciplines
100% Outcome-driven
Revenue potential
Adeolu Oyinlola — Growth Marketer

One system.
Full-stack growth.

A unified growth marketing practice covering every discipline that moves a B2B startup from traction to predictable revenue.

01

Growth Marketing

Strategy, execution, and compounding results across every discipline that drives B2B revenue.

I design and run full-stack growth marketing systems covering Growth Strategy, Performance Marketing, Retention Marketing, Conversion Rate Optimisation, Analytics & Attribution, and Marketing Automation all working as one connected revenue engine, not six disconnected tactics.

a predictable, compounding growth system that generates qualified pipeline, reduces churn, and improves your unit economics quarter over quarter.

Why this matters in the age of AI

AI can generate content at scale. It cannot build a growth system that converts. Strategy, judgment, signal detection, and revenue attribution still require a human practitioner.

As AI lowers the cost of producing content and automating outreach, the B2B startups that win will be the ones with a smarter system behind the tools — a clear ICP, a proven conversion architecture, a retention engine that compounds NRR, and attribution that tells you exactly what is working. That system is what I build. AI is a lever inside it, not a replacement for it.

From Audit to Growth

A structured four-week engagement that goes from diagnosing your growth gaps to executing and scaling the system that closes them.

Week 1

Discovery, Audit & Strategy

We audit your current business strategy and develop a revised strategy for your marketing and growth — identifying where revenue is leaking and where the highest-leverage opportunities are.

  • Full GTM and funnel audit across all active channels
  • ICP, positioning, and messaging gap analysis
  • Revised growth strategy with prioritised actions
  • 90-day growth roadmap with measurable milestones
Week 2

Growth Strategy & Foundation

With strategy locked, we build the foundational assets and systems your growth marketing requires — messaging frameworks, automation workflows, and content infrastructure designed to support execution at pace.

  • Messaging hierarchy and channel playbooks defined
  • CRM and marketing automation workflows configured
  • Lead capture, nurture sequence architecture built
  • Analytics and attribution infrastructure set up
Week 3

Growth Marketing Execution

We execute end-to-end marketing campaigns with our expert teams of performance marketing, conversion rate optimisation, growth marketing, and retention marketing — all running in one coordinated system.

  • Paid campaigns launched and optimised across target channels
  • Landing pages and conversion flows tested and improved
  • Retention sequences and lifecycle campaigns activated
  • Demand generation and outbound sequences live
Week 4

Analytics & Scale

In the fourth phase, we help you scale your business to drive growth through performance marketing and CRO while boosting profitability with retention marketing — every decision backed by clear attribution data.

  • Full-funnel attribution dashboard delivered and reviewed
  • Top-performing campaigns identified and budget reallocated
  • Retention and expansion revenue motions scaled
  • Growth forecast and next-quarter roadmap presented
Trusted by great teams

"...Adeolu is thoughtful, creative, and highly reliable. Any team looking for someone who can communicate complex ideas with clarity and creativity would be fortunate to work with him..."

BC
Brendan Cooper
CMO, PerfectScale

"...Adeolu's content has had a direct impact on our organic and paid growth strategy, with some of his work still ranking among the top performers in our niche..."

MK
Marie Jaksman
Growth Marketer, PerfectScale

Let's build a growth system
that converts.

Whether you need to generate more pipeline, reduce churn, improve conversion, or finally understand your attribution, I'm here to help. Reach out on any channel below.

Free Growth Marketing Audit

Find out exactly where your growth is leaking

In 30 minutes, I'll audit your current GTM motion, funnel performance, and marketing channels. Then give you a prioritised action plan of the highest-leverage changes to make first.

  • Full-funnel GTM and channel performance review
  • ICP, messaging, and positioning gap analysis
  • Conversion and retention bottleneck identification
  • Prioritised growth action plan with quick wins highlighted
Request Your Free Growth Audit

No commitment. Response within 24 hours.